Delhi High Court Rules on Personality Rights for Sunil Gavaskar

The Delhi High Court has directed social media platforms to take action regarding a suit filed by cricket legend Sunil Gavaskar concerning his personality rights. The Court mandated that platforms treat his petition as a formal complaint under the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021. Companies are required to initiate necessary measures within seven days to prevent the unauthorized use of his likeness and identity online.

This intervention aligns with broader judicial trends protecting the personality and publicity rights of prominent individuals against AI-generated misuse or commercial exploitation without consent. The court's order aims to enforce stricter compliance from intermediaries who often struggle with the rapid propagation of infringing digital content. By classifying the petition under the 2021 IT Rules, the court has ensured a structured pathway for enforcement and accountability.

The same batch of court-related updates includes a decision from the Kerala High Court regarding the actor assault case. A Division Bench rejected the plea of the prime accused, identified as Pulsar Suni, to suspend his jail term. The court maintained that the findings of the Ernakulam Sessions Court were legally reasonable and found no sufficient grounds to warrant a suspension of the sentence, signaling a firm approach toward the ongoing judicial proceedings in that criminal matter.