Moto G77 Power Debuts in India With 7,000mAh Battery at Rs 23,999

The Bottom Line

•Motorola's new moto g77 POWER targets battery-conscious users with a 7,000mAh capacity for Rs 23,999.
•Check availability on Flipkart starting July 13, 2026, to take advantage of launch offers.

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Moto G77 Power Launch:

Motorola has officially launched the moto g77 POWER in India, aiming to capture the mid-premium smartphone segment with a focus on battery longevity and AI-enhanced photography. The device is priced at Rs 23,999 for the 8GB RAM and 128GB storage variant. Sales are scheduled to begin on July 13, 2026, through Flipkart, the official Motorola website, and various retail outlets across India.

Specifications and AI Features:

The handset is powered by the 6nm MediaTek Dimensity 6400 processor, supported by virtual RAM expansion up to 24GB. Its centerpiece is a 7,000mAh battery that supports 30W TurboPower fast charging, which the company claims can provide up to three days of usage. Photography is handled by a 50MP Sony LYTIA 600 main camera, complemented by AI-driven tools such as Google's Magic Eraser and Photo Unblur. The phone features a 6.72-inch 120Hz display with an IP64 rating for durability and Corning Gorilla Glass 7i protection.

Strategic Positioning:

Motorola is bundling the device with a Jio OTT pass offer to enhance the product's value proposition in the competitive Indian market. Simultaneously, the broader smartphone landscape in India is seeing price adjustments, with recent reports indicating that several Samsung Galaxy A, F, and M series models have seen price increases of up to Rs 1,000. By emphasizing long battery life and advanced software features like Google Gemini, Motorola is positioning the moto g77 POWER as an endurance-focused alternative in a market increasingly prioritizing AI capabilities.

Pulse Intelligence

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Context & Background

Motorola has been aggressively expanding its G-series portfolio in India to compete with brands like Xiaomi and Samsung.
The Indian smartphone market is currently experiencing a trend of increased prices for entry-to-mid-range devices from major manufacturers.

Key Consequences

Heightened competition in the Rs 20,000–25,000 price segment due to Motorola's high-capacity battery marketing.
Potential shifts in consumer preference toward devices offering longer battery endurance amidst rising AI integration.

Market & Economic Impact

No direct market impact; indicates continued pricing pressure and competitive saturation in the Indian smartphone retail space.